From the author of Emergence and The Ghost Map, Steven Johnson’s Where Good Ideas Come From: The Natural History of Innovation identifies key principles which are the driving force of creativity. Learn how:
* A slow hunch could be way more valuable than a Eureka moment
* The linked ‘hive mind’ is smarter than the lone thinker
* Where you think matters just as much as what you are thinking
* The very best ideas come from building on the ideas and inventions of others
From the Renaissance to satellites, medical breakthroughs to social media, Charles Darwin to Marconi, Steven Johnson reveals how, by recognizing where and how patterns of creativity happen, we are able to uncover the secrets of inspiration.